The Tangled Web of Counterfeit Cosmetics

fake benefit boots.com


Firstly I want to thank everyone that has helped provide images for the e-book I'm going to be writing on how to spot and avoid fake cosmetics. I really didn't expect so many people to e-mail me with images. So, so great. 

That aside this week I have been doing a lot of research on counterfeit  makeup products, what goes into them and where they are sold and I have to say it's a total minefield. The more I seem to look the more I seem to find and the more I see actually how big the world of fake makeup is! 

So as my brain seems to be overloading on information at the moment I thought I'd share with you some crazy counterfeit finds and stories! 
  • My week started by finding this site - sellmacmakeup.com which is supposed to be a professional MAC supplier... but of course it isn't and in fact every product on the site is a total fake. But what surprises me the most is the volume of products the website has, just hundreds of counterfeit products all professionally photographed to con people into believing the products are real..

  • I also found a Picasa web album - here, with well over a thousand images of fake MAC products... some product verging on the ridiculous!
iuiyui

  • Also this week and most alarmingly of all, I discovered stock images of fake Benefit products on the Boots.com website! As you can see from the two screenshots the product are total fakes. Moon beam has never had stars on it and as for Hoola bronzer do I even need to point out why the stock image isn't of the genuine product?! No boxed product from Benefit has ever looked like that. Clearly the person that uploads the stock images onto the Boots site has made a mistake in the source they take the images from. But really I would of thought as an authorized Benefit seller they would use the stock images provided by Benefit! Just shows how big the counterfeit industry is.

  • On another slightly crazy note I found myself talking to Mr. Ming from Shanghai who owns a factory that solely makes counterfeit cosmetics. I of course was undercover savvy and showed my interest in some MAC blushers and asked on the quality (making sure to show that I wasn't that bothered as I would be re-selling them via eBay and they just needed to look good) which made him admit that all his products were fact fake but of good quality and as for checks on the ingredient and products he didn't have a clue what I was talking about! I also found out his employees over 100 people in his factory just to create fake MAC products.

fakes 23

A UK based eBay seller with 99.5% positive feedback selling fake MAC mascaras with 58 sold so far!

    • Just as I was getting over what I found on the Boots website I stumbled across the most stupid YouTube video (see here if you want to be annoyed) of a girl almost reviewing a fake Benefit blusher and saying how much she loved it even though she knew it was fake! This is just another reason why I want to write an e-book about fake cosmetics as she clearly doesn't think putting un-tested makeup onto her skin is risky in the least!
    • Which takes me to my last point of how bad fake skin product are- well unfortunately it is all pretty negative and just backs up why you should never even try out a product if you think it is fake. I read a report on how a lot of fake skincare product used over time can lead to skin diseases and a specific ingredient in fake cosmetics over time can affect the function the the kidneys! Also apparently antifreeze has been found in fake cosmetics! How scary. 

    So as you can see fake beauty products are a pretty big deal and can con not only everyday people buy huge companies! 


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        Comments (38)

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        Completely admire you for writing this post, it's a subject that would have taken time and energy to research and you've done a great job x
        OMG shocked by the Boots images. I would never consider buying off ebay as there is just so many fakes about and I would be terrified of using them.

        Also I was at a ca rboot on the weekend and someone was selling lots of MAC products that were clearly fakes. Not sure how they got away with it!

        Lx
        Have been sucked in to fake MAC before, it's so easily done a lot of the time. Can't believe people would honestly buy 8 palettes for $9 and think it's authentic?!
        Have you contacted Boots as well? That's a pretty severe nono to have counterfit images on their site!
        Brilliant, brilliant post!
        OMG! I've been stung once myself but I had no idea it was such an industry. Boots- WTH? I got caught with Benetint from a UK seller. The bottle arrived sealed and was almost exact (but the weight was off when I weighed it empty with two other empty bottles) but it was food colouring inside! Fortunately I got my money back.
        im so interested in reading these kinds of things. if you need any help with research and photos etc please let me know :D
        This is what happened to the photos of the Benefit Boiing I sent you... the seller had amazing feedback but they were all fakes!! I also found a wholesalers online that sold fake MAC but they were all made from the exact same ingredients! xx
        I can't wait for your e-book, I'm very passionate about researching the difference between fake cosmetics and the real deal. Like you, the most annoying this is when you come across someone who is aware of the counterfeit product yet still decides to use it regardless of health dangers.
        Great post! It's really worrying to know how big the fake cosmetics industry is. ANd if Boots cant even spot a fake... what chance have you got?! xo
        I admire you for writing this post. The time & energy you've put into it is amazing, and I love the fact that someone like you is spending your time researching something that will benefit us all x
        Wow this is so interresting!

        I have never bought MAC or high end cosmetics like that on eBay, too scare actually!

        I don't like buying fake things, I say if you don't have money for the real thing, well refrain! Otherwise it just looks chav! (Reminds me of those nasty Louis Vuitton bags... even if I had the money to buy the real deal, I would buy something nicer from the designer, not something that screams advert!) I don't mind lower end makeup though (Barry M, Sleek or just no-name brands), but as long as it doesn't pretend to be something it isn't...

        What I haven't really thought of is the danger of it. Well not that you point it out, it's kinda obvious: you don't know where these are from. Well, thanks Fee for that!

        Looking forward to reading the e-book! Keep up the good work :)
        I would like to take this opportunity to tell you how much I have started to LOVE your blog. The effort you put into it and the ideas you come up with are just amazing.

        This post was a real eye opener. I have not used much high end make-up, because I can't really afford it that much, only few treats now and then. I do not understand already people wearing fake clothes and accessories, but to be stupid enough to put fake make-up on their own skin without knowing what rubbish could be in them... Disgusted to the max. Low end companies make wonderful products nowadays and at least they are tested and we know what goes into them!

        Keep it coming and I am looking forward to your online book!
        wow, that is shocking. Thank you for the info!
        Good post. Though some fakes are undeniably convicing-people need to use their heads. How could a retailer afford to sell a genuine MAC lipstick for £3 (as in the link you have given.)
        If it's too good to be true- it probably is fake.
        I still owe you Benefit Coralista photos, I was quite busy but will take care of that tomorrow first thing!
        Secondly, I have to add that I do like my fake Benefit Coralista. The thing is, at first I didn't even know it was fake, but when I realized it was, I compared it to authentic Coralista at Sephora and I realized that the authentic one isn't really coral, lol, which is the main reason why I wanted it in the first place!

        Anyway, I haven't been using it lately cause I have many other blushes so I forgot about it :D but I don't mind using it because it was okay. :)

        But yes, fake makeup (fake everything) is a huge business!
        Antifreeze?!?! OMG imagine this being in a lipstick or lipgloss - it's deadly after consuming in large quantities or can lead to a helth deterioration. It's so, so, so important that you write about this issues - that's why I love your blog so much. :) You're so passionate and your detective work is so amazing! :) I think there should be a TV programme about the risks - we all talk about sunbeds, fake clothes, but fake cosmetics are never mentioned!!!

        One of the reasons I almost never buy beauty products online is that I'm scared that they'll turn out to be fake. Waste of money and even more!
        http://www.mademoiselle-lala.com/
        I love that you are doing this! A girl i read put up a whole blog post about how this eyeliner she bought on ebay was great - it wasn't claiming to be a brand or anything but i tried to warn her of the dangers and she just ignored me :( she has over 700 followers who will take her recommendation as a good thing!

        xxShivvyxx
        I think another point to consider is that people who purchase counterfeits are taking away sales from the brand owner. Now, that may not seem like such a big deal, but developing new products and launching them can be a very expensive business. The new product development process includes a lot of things most consumers wouldn't even consider happen (market research, testing, more market research, development of new packaging, investment in factory equipment, investment in communications such as advertising, PR, samples, etc). Buying counterfeits means the money ultimately doesn't go back to the brand, who then have less money to invest in future product innovations. Counterfeiters generally have no interest in innovating, they are just in it to make a quick buck while they can.
        Amazing post. Really amazing. Cannot believe how careless Boots have been with their images though. I'm so so shocked that Benefit havn't checked up on this too! x
        This is just such a brilliant post. I just can't believe that some people would fall for the really obvious fakes, such as the 120 palettes. After you tweeted the Boots photos I did a little mac search on ebay just to see the fakes and it's so crazy!! I just can't believe that Boots actually USE those photos. I suppose that they will just probably use IT people to develop their website who don't know anything about make up! But still, it's not good and I hope they are aware of it! Just scary xxx
        Great post - I'm so shocked that Boots fell for this!

        <a href="http://www.blahblahbecky.co.uk" target="_blank">www.blahblahbecky.co.uk
        Great post. I got invited to a make up party last year and lots of the mac and benefit products were fake, i was really shocked. I just don't know how people get away with it. x x
        I cannot tell you how mad counterfeits of all types make me, but especially ones that can physically damage you!!! I was just reading about fake jewellery that was giving people lead poisoning!!! It just isnt worth the risk.
        I have wrote an ebook on counterfeit Chanel, LV and Westwood so drop me a line if you need any tips!
        This is a really interesting post, I can't believe Boots even fell for the beauty fakery! This is becoming a big concern for consumers.

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